Google reconnaît que plusieurs internautes préfèrent de plus en plus d’utiliser leurs téléphones mobiles pour naviguer l’Internet. Le géant Américain a déjà commencé un mouvement sans précédent qui pourrait pénaliser les sites Web qui ne sont pas configurés pour les utilisateurs de téléphones intelligents. Les sites Web pourraient ainsi être déclassés dans les moteurs de recherche s’ils ne conviennent pas aux règles d’utilisateur (« web friendly protocol »).
Pourquoi Google ferait une chose pareille?
L’expérience des internautes est très importante pour Google et ils veulent s’assurer que les utilisateurs ont une expérience optimale. Ainsi, tous les sites Web qui pourraient affecter l’expérience d’un utilisateur d’une façon négative ne seraient pas classés dans les résultats de recherche sur Google. Tout ça revient à dire qu’il est préférable de créer un beau site Web qui est facile à utiliser et à naviguer. Par la suite, vous aurez bien plus de trafic qui viendra à votre site Web.
Si votre site n’est pas adapté pour les mobiles et vous avez des questions à ce sujet ou si vous cherchez une agence Web pour vous aider, n’hésitez pas à nous contacter chez Tonik Web Studio.
Le Web, c’est notre expertise!
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